The Opera Company of Philadelphia is at it again. On January 8, 2011, they performed another “Random Act of Culture”. This time they burst into the familiar “Toreador” from Bizet’s Carmen while shoppers at the Reading Terminal Market bought burgers and fries.
Aside from the smart marketing, OCP is spreading delight. Faces light up. A grandmother dances with her grandson. Cameras snap. Eyes glow. And maybe even a few avowedly non-opera fans like me will buy tickets to see the whole production. I’d probably be one of those in the audience pointed excitedly at the stage saying, “I saw him at the market!”